COVID-19 has created the urgency of having a smart, frictionless, best-in-class ecommerce experience. The lines between B2C and B2B are now blurring. Salespeople across the globe are tapping into more human-centric, educational and flexible tactics to attract, delight and engage today’s buyers.
There’s no shortage of opportunities — B2B ecommerce will reach $1.8 trillion by 2023.
So how can you tap into these opportunities? By adjusting and pivoting your tactics to accommodate your customer’s needs.
Ready to learn more?
Trends to align your sales strategy